WEB DESIGN, BRAND STRATEGY, CONTENT + SOCIAL
2017 to present | role: BRAND CONSULTANT + STRATEGIST
When I first met disruptED CEO + Founder, Kate Peiler, she was newly accepted into Div Inc., an Austin-based startup accelerator program that encourages diversity and inclusion. Her first product was in it’s very early stages, and she was still trying to understand her own potential and the message of disruptED. Together, we have worked primarily on brand and marketing strategy, messaging and positioning, and product development, with additional support in the form of web design, social media community management, and creative direction. The team successfully launched their first product in late 2018, the disruptED Starter Kit, which brings AR and VR technology to market for kids through wonderfully illustrated books, making learning interactive and fun.